LinkedIn Positioning & Selling


If you are a business professional and you sell to businesses, then this course will teach you how to leverage LinkedIn as part of your social selling strategy.

LinkedIn and Sales Navigator are powerful tools that every professional salesperson should be using to identify, target and engage ideal prospects with high-value conversations.

Most salespeople waste precious time on the platform because they have not developed a system or process to leverage the platform effectively or how to get the platform to support your selling activities.

LinkedIn Selling will teach you how to build bigger, more robust pipelines and increase your online productivity with the strategies and techniques top performers use.

Course Content and Focus

  • Learn the latest social selling strategies, techniques and processes

  • Create a profile that establishes trust and credibility

  • Learn how to search for your ideal customer or target market

  • Expand your network with effective connection requests that convert

  • Learn how to target key accounts and decision-makers

  • Learn how to attract and engage prospects

  • Create impactful messaging that creates interest and engagement

Here's what's inside...

    1. Rainmaker LinkedIn LeadGen Strategy Overview

    2. Rainmaker Guide to Generating Leads with LinkedIn

    3. LinkedIn LeadGen Tips for Responding

    4. LinkedIn LeadGen Responses

    5. LinkedIn LeadGen Decision Tree

    6. Cold Email & LinkedIn Messaging Call To Action (CTAs)

    7. Optimizing Your Profile

    8. Navigating the Rainmaker LeadGen Platform

    9. Handling LinkedIn Responses

About this course

  • $100.00
  • 9 lessons
  • 0.5 hours of video content

Meet Michael

Michael Vickers is a passionate entrepreneur whose mission is to help companies and individuals authentically differentiate themselves and increase the value they bring to their clients by showing them how to become the emotional favorite and preferred provider in the markets they serve.

Michael is the Executive Director of Summit Learning Systems. His organization offers specialized in-house training and online programs to many of today’s leading companies. His Rainmaker Coaching System has taught thousands of salespeople throughout North America the skills that are required to achieve optimum sales and service performance. He’s a best-selling author and his books are considered must-reads for high performance salespeople.

Michael also shares weekly insights as the host of the podcast, "Becoming Preferred,” available wherever you get your podcasts.

Michael has been spreading his message of excellence for everyone as a business author, coach, and speaker for over 25 years and we’re delighted that he’s here today to show us how we can Become Preferred with our clients.

Michael Vickers

Best Selling Author, Speaker & Coach